Business Marketing

Onsite and Off Site SEO Factors for Your Website

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There are many different elements to digital marketing and especially search engine optimisation (SEO) and each of them is important. Many people concentrate on onsite SEO without realising that it is not as crucial as many off-site elements. This could be because it is easier to ensure keywords are in the right places and that there are internal links. A clear call to action, relevant graphics, a nice header, and so on are all excellent and necessary, but if you ignore offsite SEO, don’t expect the website to perform as well as it should.

Most people know what onsite SEO is, so what is offsite SEO, and how can it benefit your website if it is not on the pages? Onsite SEO refers to such things as –